Maui Jim

Maui Jim began its activities in the 80’s with a small company that sold sunglasses on the beach in Lahaina, Hawaii. Realizing that the industry needed a technology that could combat intense glare and harmful UV radiation without losing the intensity of color, decided to design a special lens: PolarizedPlus ®. Thus began his first collection.

Since then, his commitment to innovation and research has been unstoppable.